Wetlands are the way

Our new strategy sets out how we’re going to turn our ambitions into action and fight for a better future – with the urgency today’s world demands.

Our mission

To restore wetlands and unlock their power.

Our vision

A world where healthy wetland nature thrives and enriches lives.

Why do we need a new strategy?

We’re on a mission to restore wetlands and unlock their power. Because they are a wondrous solution to the many problems nature and our world faces.

We need to continue to do the brilliant work WWT has always done. But in today’s swiftly changing world, we need to accelerate our work, sharpen our focus and evolve.

We need to be bigger, better and bolder. We need to restore wetlands like our lives depend on it. Because they do.

This is what our new strategy will enable us to do.

"Now is the time for us all to work together, to draw on our shared knowledge and resources, to ensure a healthy future for generations to come."

Kate Humble, WWT President